Chamberlains Security Franchise, Security For your Business

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National

National

Our National Licence package offers some support and 'Head Office' functions, helping with the things that are difficult or expensive to do yourself. You can run a National PatrolGuard area on a self-employed or Limited Company basis, although we do recommend that you set up a company (don't worry; we can talk you through this if you need some direction).

The package is only available in the UK, which you probably know excludes Eire.

Very low start-up costs make this the ideal way to start your own business, and we have various tips to help you make the transition from your current job to self employment.

You provide the vehicle, and we will handle the branding and marketing materials. We can't carry out your mobile patrols and alarm responses for you, so you need a plan to keep earning a wage whilst you build up your business. 

  • You must be an SIA licenced security officer
  • You must have some experience of mobile security operations
  • You must be willing to work hard to promote the area
  • We will take the sales calls for you
  • We will give you the forms and paperwork to sign up a customer
  • We will train you in Risk Assessment, and show you how to do sales visits

Security Training 

We will show you the standard that we operate to, and will expect you to deliver the same quality of care to your customers, when acting under our banner. This is because we shall be applying for the SIA Approved Contractor Scheme, and for that reason you must comply with the standard set.

We will not train you in 'How to be a Security Officer'... if you are not trained and licensed already, this is not the franchise for you, sorry!

You will have to fill in computerised forms in 'Word' to record events, so you (or your partner) needs to have a computer with an internet connection, and a basic working knowledge of Word and email.

Marketing Training

Don't worry, we don't expect you to be a Marketing Expert or a Direct Salesman, but you do have to learn how to promote your business.

We will give you simple tasks to do this, in a logical and easy format. For instance, we will ask you to walk a part of your area for an evening or two each week, putting leaflets through doors and recording likely target customers. You will need to do a bit of research on the Internet, and fill in some details about your 'prospects' on our web-based system. You will need to print and send letters each week, using the templates that we provide. We also expect you to use your PatrolGuard car on a day-to-day basis, parking it where it can be seen to promote the business and effectively replacing your own car.

If you want a confidence booster, we can arrange for you to attend a superb training course in business marketing and selling. The course is aimed at 'small business owners' and is held every month over two days in a hotel in The Midlands. It is run by a specialist company, and costs about £1500, but we can promise you that it will be worth it! If you would like to know more, send us an email from the 'contact' page.

Monthly 'Booster'

All Licensees are invited to our monthly 'Booster' session, where we discuss issues, performance, sales techniques and successes. Hints and tips are exchanged and National or Regional customers are identified for possible marketing in other areas. The event is held in Leamington Spa and includes at least one useful training session. Lunch and refreshments provided.

The Remarkably Low Costs!

The first year Licence fee is just £5,000, a bargain price that will only be held for the next few months. Just look at what is included:

  • Three days training in operations, marketing, sales and Risk Assessment
  • Telephone guidance through sales enquiries
  • A selection of branded uniform, and branding (stickers!) for your vehicle
  • Vehicle safe, key pouches, rings and seals
  • Marketing cards, postcards and leaflets
  • Inclusion on website and email address
  • The complete 'paperwork' process
  • Stationery pack of letterheads, business cards
  • Warning boards, stickers and mini-cards

The Annual Management fee is 10% of your turnover (limited to a maximum of £3000 per year for the first two years), and includes:

  • Taking your sales calls and passing on 'warm leads'
  • Invoicing your customers on your behalf, if required
  • Maintaining Paperwork / administration process
  • Maintaining and updating Website
  • Control Room functions (except alarm call outs - see below)

Bear in mind that you will have to pay:

  • Vehicle lease or purchase costs (It does not have to be new!)
  • Advertising in Yellow Pages and Yell.com
  • Fuel, tax and car insurance
  • Vehicle repairs, servicing, tyres etc.
  • 'Standard' security uniform and any extra branded uniform required
  • Personal safety equipment; i.e. Stab vest, torch, mobile phone
  • Phone and or mobile phone costs
  • Computer and printer related costs
  • Computer printing of forms, reports, documents etc.
  • Postage and fax costs to Patrolguard or customers
  • Any unusual site associated costs; i.e. Deister recorders etc.
  • Control Room costs of £5 per call-out
  • Personal SIA licence costs, driving convictions, parking tickets etc.
  • 'Prospecting' costs; i.e. stamps, fuel, telephone, internet access etc.

Covering your Sites 

You may choose to give up your present job straight away, to concentrate on building your new PatrolGuard business, or keep going until you have enough customers to cover your wages. It's up to you, but you will have our help and guidance whichever way you decide.

If you need to keep earning a wage for the first few months, you need to have a plan to take care of alarm activation calls on your sites, because (just as you would if you started your own business) you will be on call 168hrs per week. In the long-term, you will need to have a small team of people that you can trust to cover the week, and we will insist that they be vetted and licenced to our standard.

Targets, Expectations

We are not going to share our sales plan here, but we realistically expect you to turnover £45k in your first full year, before costs. We are delighted to say that our share of that would be 10% (but capped at £3000), and you can see why we are running this scheme. Let's face it, even after your costs, you have the potential to earn significantly more in your first full year than an employee, and your business can grow and grow!